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Mailshell Introduces New
Statistical Solution for Stopping Email Fraud
Mailshell SpamRepute Index Unveiled at FTC's Email Authentication
Summit
WASHINGTON DC, November 10, 2004 - Mailshell,
the OEM anti-spam leader and creator of the world's only
SpamCompiler, will introduce the Mailshell SpamRepute Index
here today at the Federal Trade Commission's Email Authentication
Summit. SpamRepute Index is an advanced statistical analysis-based
method of quantifying email senders' reputations, to identify
'phishing' and other fraud-based email.
Mailshell started developing SpamRepute Index
earlier this year and has recently added it to its spam
filtering library currently used by more than 4,000 companies
and 10 million consumers. The method accurately identifies
virtually all phishing, spoofing and other fraudulent email.
SpamRepute Index is compatible with other sender authentication
techniques including Sender ID, Domain Keys and other emerging
authentication standards.
"The need to quantify sender reputation grows
as spammers fraudulently emulate legitimate mail and reputable
senders," said Tonny Yu, founder and CEO of Mailshell, and
a featured speaker at the FTC's summit this week. "Stopping
spam is ultimately a math problem so converting reputation
into quantifiable statistics is therefore a more accurate,
scalable and global approach."
SpamRepute Index tracks and correlates "hard
to fake" email attributes including IP address, domains,
sender fingerprints and message fingerprints, along with
secondary attributes such as country of origin, domain owner,
name server and registrar. The data is compiled from Mailshell's
global networks of servers and combined, via Bayesian statistical
analysis, to compute an overall SpamRepute Index for every
message. Though many anti-spam solutions, including Mailshell's,
use Bayesian filtering to analyze message content, Mailshell
is the only solution to use Bayesian analysis to determine
sender reputation and to detect bulk mail.
Tonny Yu will present an overview of SpamRepute
Index at the FTC's Email Authentication Summit as part of
session titled "Beyond Email Authentication: The Role of
Reputation, Accreditation and Other Spam Tools" at 3:30
pm on Wednesday, November 10.
Mailshell is the leading anti-spam OEM and
is the first and only anti-spam engine in the world with
SpamCompiler Technology. SpamCompiler can process more than
a million filter checks in a fraction of a second. Via Mailshell's
OEM partners, more than 4,000 companies and 10 million consumers
worldwide rely on the 'Powered by Mailshell' software to
block spam. Mailshell's software helps its OEM partners
increase their average revenue per customer, create new
sources of recurring revenue, and decrease sales and support
costs.
# # #
Contact:
Stefan Pollack, The Pollack PR Marketing Group, (310)
556-4443, spollack@ppmgcorp.com
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